I was delighted to see Dan Pink interviewed by Fast Company magazine for a 10 year retrospective on Free Agent Nation. Many ideas still reasonate … Read More
An interesting article in the New York Times on the Millenial Generation's willingness to "be nice" and act the part of salesperson.
Fast Company guest blogger Francine Hardaway posted a terrific article on how to market to small and medium sized businesses. For many of you reading … Read More
My belief is this will be the number one reason businesses and individuals will fail online. Too many think if they learn the tools and technology they got it covered. They couldn’t be further from the truth.
The argument that Pink makes is that years of psychology and economics research has shown that money motivates individuals only in extremely focused tasks such as building a widget or performing a step by step procedure consistently well. When faced with much more open-ended challenges that require problem solving and innovation, money doesn’t work so well to motivate.