Data and Analytics

Measuring File Downloads on Wild Apricot with Google Analytics and Google Tag Manager

In this article we will describe how easy it is to setup an event that tracks all file downloads from a Wild Apricot website, with Google Tag Manager. Google Tag Manager enables a website administrator to setup ‘tags’ which enable tracking of just about any event on a website including clicking on a file download, or clicking a Pay Online button on an event registration.

Why Cloud Accounting?

For small and medium business (SMB) owners, the benefits of moving to the cloud include the ability to outsource the bookkeeping and accounting functions instead of hiring an in-house bookkeeper /accountant.