Business Model Generation – Look Closely at Your Business

Recently I heard about a new concept called Business Model Generation. We all know some over-priced consultants writing reams of material on how to run a successful business. We all have heard about business plans and the value of such, but rarely do we actually write one. But how do you really innovate, design, change and challenge your business model? This video describes one approach designed by over 400 smart people all over the world, as part of a fascinating project that began in 2011 and continues to this day. Here's the idea in 2 minutes:


About the author

Alex is a pioneer in using the cloud to meet the needs of small and medium sized business (SMBs) and membership-based organizations. He has a BSc in computer science from the University of Michigan and has worked as a product manager at two Internet startups. Alex is a father of 2 and plays the trumpet for fun. He is the founder and the president of the University of Michigan Alumni Club of Toronto.